J.Crew's sister store, Madewell has a Facebook (FB) page (click here) for sometime now. I often wondered if J.Crew would get its own Facebook page (especially since its a good way to market their brand). Well that question has been answered as J.Crew recently came out with its own Facebook page: http://www.facebook.com/jcrewThere are lots of neat features to the page including (1) sending virtual gifts of J.Crew inspired sketched images; (2) a gallery of how real customers wear their J.Crew; (3) behind the scenes with the design team; & (4) Jenna Lyon's latest picks.
What are your thoughts on J.Crew's Facebook page? Do you think this is a smart marketing move? Will you become a fan of J.Crew's FB page?
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